Stevenage sponsorship deal comes to an end

Having come to the end of our three year main sponsorship deal with Stevenage Borough Football Club on May 31st, we have reluctantly decided not to renew the arrangement for the forthcoming season.

The expired sponsorship has been a very valuable investment in terms of both corporate exposure and local community relations for us, and it has been highly beneficial for both the company and the club during the past three years.

However, following an in depth review of our promotional plans for the coming year, we have decided that a change of direction is needed, and will be concentrating on a number of innovative PR initiatives in other fields. Unfortunately, a continuation of the old Stevenage sponsorship deal no longer fits with our new strategic direction.

Our relationship with the club continues to be extremely cordial however, and we will hopefully be able to help out occasionally as and when suitable opportunities occur.